The Online Presence Guy's Blog

Welcome and thank you for stopping by. On this blog, you will find posts primarily focussed on small business owners and freelancers around the world. These include business-related advice, experience and tips, social media hints, tips and news and website and SEO articles. Please do join the newsletter if you find value in these posts to be updated of new posts.

How does a social media algorithm work?

Wondering how social media algorithms work? It's a question people have asked since the advent of social media. Here are some knowns.

Elton Cilliers

May 6, 202111 min read

Social Media Mistakes - Cold Pitching

Cold pitching, the art of sending someone a sales pitch that is a total stranger to you, is not setting you up for long term success.

Elton Cilliers

Apr 16, 20213 min read

Tips for choosing a web designer

Tips on choosing a website designer that can deliver a highly converting and ranking website.

Elton Cilliers

Apr 10, 20216 min read

About The Online Presence Guy

Wondering if The Online Presence Guy is qualified to help you on the road to small business success? Wonder no more!

Elton Cilliers

Apr 5, 202112 min read

Buy Cheap, Buy Twice

Looking to cut corners in your small business startup? Buying cheap can ultimately cost you in the future. Invest in your business wisely.

Elton Cilliers

Feb 26, 20217 min read

Why vanity metrics should be avoided

In this blog post, I'll explore why vanity metrics are a complete waste of your time and efforts when starting and running your small...

Elton Cilliers

Feb 12, 20216 min read

Top 9 common mistakes on Instagram

In this post I'll explore 9 common mistakes I notice small business owners making on Instagram. Remember, as a small business owner your...

Elton Cilliers

Feb 5, 20219 min read

100 Social media questions to encourage engagement

100 Social Media questions to get your audience engaged on your content. Get 200 if you join my newsletter.

Elton Cilliers

Jan 30, 20215 min read

Google My Business For Small Business Owners

If you are a small business owner and have not registered your business on Google My Business, you are missing a very important trick and...

Elton Cilliers

Jan 29, 20214 min read

How do I identify my ideal client?

Identifying your ideal client profile is crucial in streamlining your marketing strategy. In this post, we explore why it's so important!

Elton Cilliers

Jan 15, 20214 min read

5 Jobs You Should Hire A Copywriter For

Guest blog by Concetta Cassidy providing 5 reasons why you should hire a copywriter for your business.

Elton Cilliers

Jan 1, 20214 min read

Small Business Support Squad - Facebook Group

The Small Business Support Squad Facebook Group. A group for freelancers by freelancers. Get help and support with your startup.

Elton Cilliers

Dec 23, 20206 min read

What is the best time to post to Instagram?

In truth, whilst you will find many articles and blog posts that suggest the best times to post, these are simply guidelines and are...

Elton Cilliers

Dec 18, 20203 min read

5 Reasons Why You Should Hire A Virtual Assistant For Your Small Business

What does a virtual assistant do? What is a virtual assistant? This blog provides 5 examples of how a virtual assistant can help you.

Elton Cilliers

Dec 11, 20204 min read

Are Wix websites bad for SEO?

Are Wix websites bad for SEO? Are Wix websites good for SEO? This blog post looks at the myths surrounding Wix and Squarespace websites.

Elton Cilliers

Nov 23, 202010 min read

Resistance to business coaching

Being open to feedback and/or coaching is key to being a successful freelancer or small business owner.

Elton Cilliers

Nov 20, 20204 min read